Search Engine Optimization (SEO)
Our Search Engine Optimization methods can make your website appear on the very first page of a search engine's listings for relevant keywords. As one of the best SEO companies we make the necessary changes to a website in order to achieve top ranking in all major search engines.
Our team at Search Engine Optimization is a group of highly skilled search engine optimization professionals that have over 10 years of experience. We stay ahead of the trends so that our clients receive optimal results. There is no greater sense of accomplishment than seeing our clients dominate their competition online.
Search Engine Optimization (SEO) Program
There are many facets to SEO, since there are many components to building a stronger on-line presence that allows potential visitors to more easily find your website. The primary focus of SEO is to improve page ranking so your website appears early in search results when users type in certain words, terms, or phrases into a search engine (like Google). Achieving this goal requires several separate, but related activities that we call the SEO Program.
This proposal covers a comprehensive SEO program. Some clients may choose to perform some aspects of the program in-house. However, an ineffective or lack of performance in just one area of the program can lead to poor SEO results. Allowing us to manage all phases of the SEO program ensures professional efforts and positive results.
Our approach to improving SEO is also a process that takes place over time involving proven practices as well as some trial and error (since the SEO landscape is constantly changing). Simply redesigning the web pages and reworking some content does not guarantee results. That is just the foundation. Truly building SEO power takes an on-going effort over the course of months.
SEO Objectives
- Increase organic website traffic and keyword ranking
- Create new customer base
- Increase brand awareness
Unique Selling Points
- SEO best practices utilized
- Content-driven SEO
- SEO techniques utilizing blog posts, microcytes and more
- Performance visibility
- Digital reporting dashboard that tracks campaign performance
SEO Deliverable
All SEO campaigns include baseline metric and custom keyword strategy based on client goals.
The following techniques are examples of on-site and off-site techniques that may be used to achieve optimal SEO results:
On-site SEO Technique
- On-site optimization of metadata, installation of analytics and web tools
- Recommendations for on-site content optimization
Off-site SEO Techniques
- Microsites (and link building for those microsite)
- Directory submissions
- Social claiming of 100+ social media sites (YouTube, Facebook, etc.)
- Social signals (using those claimed sites to generate interest/presence for the client)
- Niche blog posts
- Video SEO
- Article submissions